I Just Saw an Ad for a Major Brand Collab, and I’m Disappointed Again
While we can’t expect brands to stand for all the same things we do, it's hard to see so many blatantly ignore body diversity.
While we can’t expect brands to stand for all the same things we do, like body diversity, many have a huge opportunity to change the narrative.
One of those brands is Nike.
While they’ve done some work in the area of supporting body diversity, like with their Dove partnership and by creating content like this, Celebrating Every Girl's Body, I feel they deeply missed the mark on this recent collaboration with SKIMS.
Did you see it? Check out the Instagram post. Plus, here are a few takes that I’ve seen so far on Substack.
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:From
:Today, I want to take a few minutes to talk about this and share:
My initial thoughts, as someone who’s been healing from body image for 3+ years, while also working in the disordered eating space.
Some interesting data on the bottom-line financial value for companies that take an inclusive stance.
Three must-have strategies I use to manage the onslaught of unrealistic body expectations / skinnytok / tone deaf brand collab BS.
This is the “velvet rope” moment, friends. Free folks stop here; paid peeps keep going—you’ve got VIP access to the rest. Wanna upgrade and join us inside? You know what to do!